Precision Pools and Spas
Redefining Backyard Pool Escapes
Securing the market with innovative remodeling and maintenance strategies
For Utah residents and those in the surrounding region, one leading company has effectively soared past the competition and has become a name synonymous with pool and spa leisure expertise and experience.
Through expanded marketing efforts, Precision Pools and Spas has strengthened its brand presence, emphasizing its reputation for quality craftsmanship and customer satisfaction.
The company actively leverages digital platforms and showcases innovative projects, consistently amplifying visibility and attracting a broader client base over the years.
By embracing emerging trends like wellness-centered features and energy-efficient solutions, Precision Pools and Spas positions itself as a forward-thinking leader in the pool and spa industry.
Despite being on the cutting edge, the company pays attention to the basics and continues to refine its customer-centric approach.
It provides exceptional service through personalized consultations, seamless construction processes, and reliable maintenance plans that both foster client loyalty and drive word-of-mouth referrals.
Leadership invests heavily in employee training and development to enhance craftsmanship and ensure that every project meets the company’s high standards.
This is in addition to its streamlined supply chain operation, where sourcing sustainable materials has helped manage costs and reinforce the company’s commitment to environmental responsibility.
For Precision Pools and Spas, success means more than increased revenue — it reflects a stronger community presence, a growing portfolio of stunning projects, and a reputation as the go-to partner for custom backyard retreats.
A Company Commitment to Customization and Quality
Precision Pools and Spas has carved a reputation for turning dreams into reality. The work done here isn’t just about building pools; it’s about creating spaces where families can connect, relax, and make memories that last a lifetime.
Since its founding in 1997, when it was called Precision Engineering and Maintenance, the company’s mission has been clear: deliver superior solutions tailored to individual lifestyles.
Renowned for quality craftsmanship and unparalleled customer satisfaction, this dynamic company has grown into an exemplary brand in pool design, construction, and maintenance.
“Over the years, we began adding different services and products. We started only as a construction company. Now we handle full-service construction and remodeling and have two retail stores that sell pool supplies and chemicals,” says President Doug Heer.
The company handles a lot of commercial chemical sales and has both a service department and a weekly cleaning department.
“Our main customer focus is the high-end residential market, as well as commercial apartments, condominiums, HOAs, and resorts,” Heer says, explaining that due to such diverse clientele, the company values customization of services as one of its core tenets.
Unlike cookie-cutter pool solutions, Precision Pools prides itself on delivering personalized designs that reflect each client’s vision. This is especially true for the commercial work it handles, which, according to Heer, is about 85% remodeling.
This customer-centric approach begins with an in-depth consultation, during which Precision Pools’ experts work closely with homeowners to understand their preferences, space requirements, and budget.
The company has 35 employees, all of whom possess the highest qualifications to complete the job; in fact, Heer himself is a member of the Master Pools Guild and even has a degree in mechanical engineering.
As a result, Precision Pools and Spas’ attention to detail extends to every stage of the process. From selecting the perfect tile patterns to ensuring precise water flow in custom-designed fountains, no element is too small to perfect.
This is how the company has built such strong relationships with its customers. It views the job as more than just a construction project; it’s a long-term investment that usually creates new business opportunities.
“I’m very relationship-based. I’ve gotten most of my jobs through a relationship, a friend of a friend, or someone just referring us,” Heer confirms.
This understanding drives the company to go above and beyond to ensure clients are satisfied not just at the time of installation but throughout the lifespan of their pools.
The Role of Innovation in Growth
Due to the company’s emphasis on relationships, maintenance and repair services are critical to its operations.
Precision Pools and Spas offers comprehensive maintenance plans tailored to individual needs, ensuring pools remain pristine and functional year-round.
Whether it’s routine cleaning, chemical balancing, or equipment upgrades, the company’s trained technicians provide solutions that uphold its reputation for excellence, and the use of advanced technology plays a giant role in making that happen.
Innovation is a cornerstone of Precision Pools and Spas, so the company stays ahead of industry trends by integrating modern technologies and eco-friendly practices into its operations.
From energy-efficient pool pumps to smart automation systems, Precision Pools offers solutions that enhance user convenience and promote sustainability.
A great example would be the innovative hydroblaster technology that the company now uses to strip gunite pools. “We’re the only company in Utah that owns one and can approach a replastering job using a softer process. The same pool that took a week to get stripped, we can now strip it usually by 2 or 3 p.m. of the first day,” Heer explains.
Additionally, the company leverages advanced 3D rendering software and the JobTrend CRM platform to help clients and employees visualize their pools and track progress throughout construction.
The team at Precision Pools constantly explores new materials and techniques to improve efficiency and aesthetics. With the help of an amazing array of vendors, each pool is constructed using premium-grade materials, ensuring durability and longevity.
“The three largest vendors we work with are Pool Corp, Keller Supply, and Heritage. They carry everything we need: pumps, filters, heaters, plaster material, everything you need to build a pool,” Heer confirms.
Thanks to great vendors like these, the incorporation of technology like LED lighting systems and automated cleaning solutions has revolutionized homeowners’ interactions with their pools.
These partnerships have helped the company expand and adapt to the pool industry’s current trends. As the demand for backyard leisure spaces evolves, the company has noticed a growing interest in outdoor living spaces that extend beyond the pool itself.
To meet this demand, Precision Pools now offers a range of complementary services, including outdoor kitchens, fire pits, and custom landscaping.
Additionally, the company has embraced the rise of wellness-focused pool features. Saltwater pools, hydrotherapy jets, and customizable heating systems have also become popular options among clients seeking relaxation and health benefits.
Leaving a Legacy of Resolved Needs and Challenges
Like any successful business, Precision Pools and Spas has faced its share of challenges.
From navigating supply chain disruptions to managing rising costs, the company has demonstrated resilience, adaptability, and an ability to scale operations without compromising quality.
Transparent communication with clients has been key during such times, ensuring expectations are managed and trust is maintained.
The company is also exploring opportunities to enhance community engagement. By partnering with local organizations and participating in educational initiatives, Precision Pools aims to promote water safety and environmental stewardship.
The company actively educates customers about pool safety and maintenance as part of a program headed by Olympic Gold Medalist Rowdy Gaines and the Pool and Hot Tub Alliance (PHTA).
“This program actually provides money for children who are unable to afford swimming lessons. The goal is simply to stop drownings by teaching kids how to swim,” Heer explains.
Precision Pools and Spas is poised for continued growth and is preparing for the eventual transition of leadership over to Heer’s sons. The company’s internal enhancements also include continuing standardized training for all employees.
Watershape University provides uniform training to Employees, which, in Heer’s words, ensures that “everyone builds the same pool.” Overall, this uniformity has been particularly vital to increasing the company’s credibility against industry competitors.
Precision Pools and Spas has shown the world that it relentlessly pursues excellence, no matter the obstacles involved, for the sake of the people it serves.
From humble beginnings to becoming a leader in the industry, the company has remained true to its core values of quality, innovation, and customer satisfaction.
For homeowners seeking more than just a pool — a space that inspires joy, relaxation, and togetherness — Precision Pools and Spas continues to be the trusted partner of choice.
By balancing innovation with unwavering dedication to its customers, Precision Pools and Spas has secured its place as a cornerstone of backyard transformation and relaxation for years to come.
This commitment turns customer dreams into reality and allows the company to consistently redefine what it means to create a backyard escape.
AT A GLANCE
Precision Pools and Spas
What: A top pool construction, remodeling, and maintenance company specializing in custom pool design.
Where: Operating primarily in Utah.
Website: https://www.precisionpools.io/
PREFERRED VENDORS
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Melting Away the Competition
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