BVM March 2015 - page 70

70 Business View - March 2015
The Original Hamburger
Johnny Rockets strives for fun, excitement and the best burger in the business
It’s always been about fun and entertainment at John-
ny Rockets.
Back in 1986, Ronn Teitelbaum founded the concept
on Melrose Avenue in Los Angeles by melding elements
like Johnny Appleseed and the Oldsmobile Rocket 88
into a restaurant experience that provided an escape
to the uncomplicated goodness of classic Americana.
Fast forward to 2015 and fun and entertainment re-
main a key component to the brand’s 29-year success,
though James Walker, the company’s President of Op-
erations and Development, explains that the organi-
zation brings much more to the table, particularly its
exceptional menu.
“Not confined to any decade or era, Johnny Rockets
FRANCHISE
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