8 Business View Magazine - September 2016
Opening
Lines
LG’s New Refrigerators Change the
Way Consumers View Their Food
Leading home appliance manufacturer LG Electron-
ics is building on its success in the refrigerator cate-
gory with the much-anticipated launch of new mod-
els with the InstaView™ feature, representing the
next generation LG’s award-winning Door-in-Door®
refrigerator technology.
Four new LG refrigerators with InstaView technol-
ogy boast a sleek glass panel that illuminates with
two quick knocks, allowing users to view inside
without opening the door. And LG’s Door-in-Door
technology allows users to access often-used items
without having to open the entire refrigerator. The
refrigerator’s ColdSaver™ Panel, a barrier between
the interior compartment and the rest of the refrig-
erator, reduces cold air loss and helps keep food
fresh.
