116 Business View Magazine - April 2016
TOP TEN ROADS TO SUCCESS
Shakespeare once wrote: “Some are born great, some
achieve greatness, and some have greatness thrust
upon them.” In the world of business, though, very few
are born great or successful. Yes, some people are lucky
enough to have been blessed with a range of incipient
talents that may later help them achieve a certain level
of proficiency, but unlike the kings and queens of past
ages, there are no guarantees made in the cradle.
Regarding having greatness thrust upon oneself: it’s
true that some businesses are generational, and those
who are fortunate enough to inherit an ongoing enter-
prise may, indeed, have a leg up on the competition.
That being said, though, there are still no guarantees
there, either. History is laden with businesses that have
failed when sons or daughters who took them over
lacked the acumen, interest, timing, or just plain pluck
of their progenitors.
The unvarnished truth is that greatness in business is
almost always achieved. And it is just as true that there
are no sure-fire methods for how that success may be
accomplished, notwithstanding the many books in the
business section of the local bookstore that are filled
