Business View Magazine
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within close proximity to a sports complex, and art
gallery and a library. Meanwhile, the McCowan Re-
tirement Residence in Toronto has converted a whole
floor into “Memory Lane” environment, which caters to
residents suffering from dementia who prefer to live in
a retirement home setting rather than a typical long-
term care setting.
“It is fairly unique. Not every home does that,” said
Madelaine Steller-Cain, executive director at Caroline
Place. “Some do have the security – the locked wards
where you can’t have people exiting without being ac-
companied. There is more training involved with staff.
There is more unique meal preparation. People do pay
a premium rate for that kind of accommodation, but
it’s their choice. They don’t want to live in a long-term
care, which is provincially run and managed a little dif-
ferently.”
An initiative that started at Caroline Place and ulti-
mately trickled into the other homes involves a com-
