Business View Magazine
        
        
          
            5
          
        
        
          ethos, and the importance that Kunin places on all of his
        
        
          business relationships, is what informs his own company,
        
        
          today. “We are a family-based company and we operate as
        
        
          a family,” he says. “And we treat our vendor partners and
        
        
          our customers as our family. And because we are a family
        
        
          company - we treat everyone equally.”
        
        
          And in the final evocation of the American Dream, IQ Den-
        
        
          tal also gives back to the community. It donates yearly to
        
        
          the National Children’s Oral Health Foundation’s “Ameri-
        
        
          ca’s ToothFairy Grant” Program which enables hundreds
        
        
          of at-risk children to receive oral health education, and
        
        
          preventative and treatment services. The company also
        
        
          helped sponsor a five-day, dental mission with Zion Care
        
        
          International to the island of Jamaica, where the nine-
        
        
          member dental team, which included two IQ Dental cus-
        
        
          tomers, treated over 600 patients.
        
        
          The next time somebody suggests that the American
        
        
          Dream is no longer viable, all one has to do is retell the
        
        
          story of Sergey Kunin. That should put the matter to rest.
        
        
          PREFERRED VENDORS
        
        
          DentalEz
        
        
          - DentalEZ produces dental operatory systems,
        
        
          including cabinets, patient chairs, and delivery equipment
        
        
          used in the dental office. The Den-Tal-Ez Manufacturing
        
        
          Company was founded in 1958 by Des Moines inventor
        
        
          John Naughton, who collaborated with Dr. John Anderson
        
        
          to develop his now-famous J-Chair. By allowing the dentist
        
        
          to sit next to a reclined patient, the chair greatly reduced
        
        
          the strain on the dentist’s neck and back while enhancing
        
        
          the comfort of the patient. The 100,000th J-Chair, once
        
        
          displayed at the Smithsonian Institution, now resides at
        
        
          the Dr. Samuel Harris National Museum of Dentistry in
        
        
          Baltimore. - 
        
        
        
        
        
        
        
        
        
        
        
        
        
        
        
        
        
        
        
        
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