Business View Magazine - October 2018

240 241 AT A GLANCE FREDERICTON, NEW BRUNSWICK WHAT: Provincial capital city; population approx. 58,000 WHERE: West Central New Brunswick WEBSITE: / IGNITING KNOWLEDGE FREDERICTON, New Brunswick F redericton, New Brunswick wears the mantle ‘Provincial Capital’ with pride, as it looks forward to the future with an innovative, diverse, knowledge-based economy and an enviable sense of community that wholeheartedly welcomes residents, business, and visitors, alike. Fredericton is blessed with a lengthy list of attributes in the realms of culture and art, festivals and events, education, green space, heritage, and sustainability efforts. Having a vibrant community is a top priority, and it’s why the City of Fredericton values, invests in, and promotes these community-building initiatives. Seventy-five percent of economic development activity in New Brunswick happens inside one of the large urban centers, such as Fredericton, Moncton, and Saint John.With that in mind, in 2013/14, Fredericton went through a visioning exercise which established “Ignite Fredericton”–a not-for-profit organization with a mandate to attract, retain, and support entrepreneurs,business, and