94 Business View Magazine - October 2016
we’ve taken it to a level where we’ve been able to hit
some of the larger senior housing people and some
major hotel chains. And we’ve done good enough that
the hotel chains, themselves, are recommending us
to their existing and new clients. We’re getting recom-
mended not just by the hotel owner, but by the entire
brand – Choice Hotels is our biggest one.” Choice’s
portfolio of companies includes Comfort Inn, Sleep-
Inn, Sleep Inn Mainstay, Econo Lodge, Rodeway Inn,
and Clarion Hotels, among others.
Grose says that Winesburg continues to grow mostly
via word-of-mouth and repeat clients. When it does bid
on a project, it’s because it is specifically invited to do
so. “We have great clients who are large in the indus-
try and they recommend us to other people,” he ex-
plains. “We have a great relationship with the Choice
Hotel brands and in a lot of cases we’re recommended
