Business View - October 2015 119
strategic planning in order to help identify what the com-
pany needs to do to continue to prosper and grow. This
includes markets that it may want to enter; new finishes
that may compliment its current product line; as well as
ways in which it can better serve its customers – espe-
cially those companies that require some of Lindgren’s
well-earned certifications.
But Roberg says that there is an even more significant
initiative that the company is currently exploring, which
will better help position it for a viable future: “One of the
biggest things on our list right now is employee develop-
ment. We know that in this employee market, there’s go-
ing to be a challenge in the next few years, certainly in
the next ten years, to have people with a lot of depth and
knowledge. So we know that we need to spend more on
our training, and our employee development, and retain-
ability, because that’s probably going to be more impor-
tant to us than capital investment in the next five years.”
“It’s really key that we understand who’s out there look-
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