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Business View Magazine
more and more funding every year,” said Lord. “Over
the period of about 6 to 7 years we became an 80%
home care company and now a 20% staffing company.
We grew rapidly over the course of 6 to 8 years.”
After becoming the CEO of the company 5 years ago,
Lord broke with her former CFO due to conflicts in vi-
sion and found a new partner to help her on the jour-
ney towards diversification of the company.
“We wanted to diversify into more services and get into
a total client care model,” said Lord. “Two years ago
we bought a company called Seniors for Seniors. It’s a
private company, all private pay, that offers softer ser-
vices such as living, overnight cooking, shopping and
companionship.”
Approximately one year ago, Spectrum Health Care
bought a non-urgent patient transfer business that
they renamed Spectrum Patient Services. “We are
now able to pick up clients, both wheelchair bound
and stretcher bound, and take them to appointments;
we have big contracts with the hospitals” Spectrum
Health Care has offices in Toronto and Mississauga
and delivers their nursing, personal support and phys-
iotherapy services to local residents. For their Seniors
for Seniors branch they have offices in Hamilton, Wa-
terloo, Kitchener, Toronto, Barrie, and will soon be
opening one in Ottawa. For Spectrum Patient Trans-
fer they transfer from Ottawa right through to Niagara
Falls.
When questioned about her vision for the company,
Lord said that it wasn’t always so crystal clear, rather
something that grew over time.
“It was a new vision; I wanted to diversify the services
and become a total client care approach,” she said.
“This diversification has never happened in our sec-
tor. We’re transforming healthcare into being that one-
stop shop.”
