The city is bolstering its commercial core, with several new restaurants and businesses opening downtown in the past year, reflecting a thriving local economy. However, it’s not just new businesses that are responsible for stimulating the city’s economy. The continued investment from anchor businesses, such as AB InBev, which recently completed energy efficiency upgrades at its 50-year-old brewery, and Jelly Belly Candy, whose new ownership is committed to its Fairfield facility, demonstrates a deep-seated economic stability. Additionally, thanks to supporting organizations like the Visit Fairfield and the Fairfield-Suisun Chamber of Commerce, the city has identified itself as the ideal destination for both expanding businesses and sightseeing tourists alike. Businesses looking for systemic support should look no further than Fairfield, thanks to its new business retention program, supported by a coalition of local economic powerhouses. And even developers have considerations being made for them in the form of the city’s recently rolled out Fairfield Build initiative. Overall, it’s clear that Fairfield, California, is masterfully deploying a wide breadth of pioneering strategies that have transformed its convenient location and operational efficiency into a model of sustained economic prosperity. For prospective businesses and residents, the question couldn’t be any clearer: who wouldn’t want to be a part of this city’s remarkable trajectory? COMMUNITY INVESTMENTS AS A FOUNDATION FOR GROWTH Fairfield, California, embodies a palpable sense of community where diversity is celebrated, and continuous improvement is a way of life. This dynamism is vividly reflected in Fairfield’s wide array of events and festivals, which serve as gathering points for its proud residents. Key events like the historic Tomato and Vine Festival and the increasingly popular Blues, Brews, and Barbecue event consistently draw large crowds. Additionally, cherished national holiday events like the Veterans Day and July 4th parades serve to foster a strong sense of unity among residents. “If there’s one word that could describe Fairfield right now, it’s energetic.There’s been a lot of positive energy and movement here in the last year… It’s really a community that prides itself on coming together through its diversity,” says Director of Community and Economic Development Dave Zellers. 187 CIVIL AND MUNICIPAL VOLUME 06, ISSUE 07 FAIRFIELD, CA
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