Source, Malarkey Roof Products, and RWC Building Products. Five Guys Roofing’s meticulous, people-centric approach has already propelled the company to an enviable position within the industry, and it will undoubtedly reshape the trades landscape as it continues to redefine what success looks like for its competitors. A PEOPLE-FIRST APPROACH TO COMPANY EXPANSION Founded in 1994 in Phoenix, Arizona, by Justin Stowell’s father, Five Guys Roofing initially specialized in flat foam roofing and recoats. Growing up immersed in the trade, Stowell and his three brothers, alongside their sister, inherited a profound work ethic. In 2019, the four sons officially took ownership, rebranding as Five Guys Roofing, and Justin took over as CEO from his oldest brother, John, in July of 2025. As a testament to the company’s family-centric values, Stowell’s father remains an active presence in the office, and his two other brothers complement this by serving as the company’s leading account manager and sales representative, solidifying the company’s cohesive, family-driven structure. Five Guys Roofing primarily serves the Southwest region, with the majority of its work concentrated in the Phoenix metropolitan area. However, its reach also extends to major cities like Las Vegas, Salt Lake City, Albuquerque, Tucson, and even parts of Southern California. “We’re expanding in those markets and putting together a strategy to develop more in those areas. Most of the jobs we get outside of Phoenix come from our existing customers who manage other properties in those areas. They want our opinion, so they’ll send us out there as more of a consultant,” Stowell says, noting that, more often than not, the company usually transitions right into working on the properties it consults on. 22 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 09
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