Business View Magazine - Sept 2023
50 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 9 past three years haven’t affected CW & Sons, as Robertson points out. He argues that when you do things the right way the first time, you gain a good reputation and good word-of-mouth publicity. Robertson says that now the company has grown in size so much, a majority of its new hires come based upon that word-of-mouth recommendation. The company believes in motivating its employees, and this in turn translates to a higher rate of retention and a low rate of turnover. Harbaugh notes “our turnover rate is consistently under 20 percent, whereas it’s 55-60% in the general construction industry”. “The family network helps people feel welcome here,” says Robertson. For CW & Sons, infrastructure is the name of the game. “Everything we do is infrastructure,” says Robertson. “One of the things we like to say is that we’re powering the
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