Business View Magazine - Sept 2023

146 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 9 n the bustling corridors of the packaging industry, the Flexible Packaging Association (FPA) stands as a paragon of innovation, adaptability, and sustainability. As its name suggests, the FPA represents the manufacturers of flexible packaging, a unique format that can effortlessly shift its shape to accommodate the product it houses. This adaptability, as Alison Keane, the President & CEO of the FPA, elucidates, is the very essence of the association’s identity. The financial magnitude of this industry is nothing short of impressive. Keane reveals that the flexible packaging industry is a colossal $42.9 billion enterprise, employing around 80,000 workers across the United States. It ranks as the second-largest packaging sector in the U.S., trailing only behind corrugated cardboard. I OTION: KAGING SION FOR UTURE