Business View Magazine | Volume 8, Issue 9

68 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 9 campaigns. “We have a very successful YouTube account right now,” Trotter notes. “We also have a brand-new website and we’re active on social networks like LinkedIn. In addition, we attend a great many conferences, including the API Storage Tank Conference and the Mary Kay O’Connor Process Safety Conference. We also provide Tanks 101 and 102 courses at the National Institute for Storage Tank Management (NISTM) conference each year, and it has been our pleasure to support the conference for nearly a decade now.” The strong relationship that PEMY has with NISTM has been cultivated over a number of years. “I was one of the very first people at the API committee meetings to suggest that we get some regulators on board,” Myers says. “It was kind of a closed approach in those days but I thought we’d get much better support if we worked cooperatively with the regulatory community. NISTM provides support around the