Business View Magazine September 2018

256 257 GIANT RECREATIONWORLD PREFERRED VENDOR n Textron Specialized Vehicles Textron Specialized Vehicles Inc. operates as a subsidiary of Textron Inc. one of the world’s best known multi-industry companies, with a global network of aircraft, defense, industrial, and finance businesses. What began as a small New England business in 1923 has grown into a $14.2 billion company, with a worldwide presence supported by 35,000 people in more than 25 countries. Throughout its history, Textron has been the source of ground-break- ing technologies and numerous industry-firsts. Many major steps in the evolution of aircraft, rotorcraft, armored vehicles, electrical vehicles, and automotive systems have emerged from its product development labs. The company’s Specialized Vehicle division offers brands such as Arctic Cat snowmobiles, Textron Off Road ATVs, and E-Z-GO golf, utility, and personal transportation vehicles. we have over 45,000 happy, local customers who call Giant Recreation World their hometown RV dealer. We received the RV Business Top 50DealerAward in 2017and were recentlynotified of our nomination for the award again for 2018.We also received the 2018Dealer of theYearAward for Recreational Vehicles fromDealerRater as well as the 2018 Customer SatisfactionAward. We’re veryexcited about the future,andwe see consistent growth in our industry. Our employees and our customers are very loyal–and that is why we continue to grow and remain on top.” hotels, can enhance that experience. Most people tell us they didn’t know they could rent an RV to get a feel for it.And for those who do rent and fall in love with it, if they purchase an RVwithin 90 days, we apply their rental costs to the purchase. ” “I feel there’s more value in those small, local, community events that we’re doing than some of the big box brands who are sponsoring big sports teams,” McNamara adds. “I don’t think there is as much of a benefit in doing them as what we’re doing with these smaller organizations that actu- ally need help.” McNamara reports that with a strong economy, the RV business has been good and that Giant Rec- reationWorld is poised to sell 1,200 new units, this year,which is the largest portion of the business. “Second would be parts and service,”he notes.“Third would be finance and insurance; and last would be the rentals.We’re still on an upward trend, and we’re on scale, this year, to break the hundred-million-dol- lar mark in sales.” With the good times rolling, the company now has approximately 160 employees amongst its three locations.“We employ a large number of Florida residents and our tenure is good,” says Kelly.“We have people who have been here ten, fifteen, twenty, thirty years.We have some people who started as kids,washing RVs, and now they’re back with col- lege degrees and holding important positions.The culture is friendly and we’re always looking for good people to join us.” Going forward,McNamara stresses that the company will continue to work hard at keeping its customer service positive.“Anyone can pick up the phone and call me at any time; plus my email ad- dress is on the front page of our website,”he states. “I ask people to contact me if there is any type of problem. I send out a postage paid return survey card to every customer that purchases an RV from us or has service work done at Giant Recreation World.Mymailbox is consistently full of reply cards, which I use for continuous training and improving. Since I started doing this, our customer satisfaction rate has gone to the high 90s. I am proud that