Business View Magazine September 2018

116 117 K eller Williams Realty of Beverly, Massachusetts is a full service real estate firm that was started in 2002 by Jason Parisella and Steve Archer. “Steve was from Coldwell Banker, and I was working with a regional company at the time, called Carlson Real Estate,” says Parisella, the firm’s Principal Op- erating Broker. “I was approached by the KW New England regional owner, and at the time there were only five Keller Williams offices in New England. The more I learned about the company, it seemed like something that would fill a need in this area. There hadn’t been anything beyond the traditional model here for a long time.” “So I called Steve and asked him what he thought about open- ing a Keller Williams office. I had known him in the industry and we also grew up in the same neigh- borhood,” Parisella continues. “We went to Austin, Texas for franchise KELLERWILLIAMS REALTY BEVERLY FOCUSED ON THE AGENT KELLER WILLIAMS REALTY BEVERLY AT A GLANCE KELLER WILLIAMS REALTY BEVERLY WHAT: A full service real estate firm WHERE : Beverly, Massachusetts WEBSI TE: