In addition to its heat-mitigating reflectivity, SRI Plus also exhibits extremely high emissivity and ultra-low thermal conductivity. This combination allows the coating to physically resist heat penetration, acting more like a layer of under-armor that is slow to absorb heat and quickly expels it. And this combination absolutely delivers tangible financial benefits. “We found that our coatings can achieve HVAC cooling load reductions of 25-50%, and we can actually sustain those savings year after year,” Horazeck clarifies. As the coating dirties due to age, its low thermal conductivity remains intact, diminishing only after multiple years from thinning of the physical membrane itself. This means the coating acts as a de facto profit center, as it can achieve a full return on investment for many customers within the warranty period, purely from the reduction in their HVAC bill. From an operational standpoint, the solution is just as transformative, as it’s very user-friendly and efficient. “What we can achieve with just one millimeter of product—it takes other roofing materials, a waterproofing membrane and then upwards of an inch and a half of insulation to achieve the same,” Vice President of Roofing Derron Cook explains. This incredible thinness means contractors don’t have to raise curb heights or HVAC units. Even more importantly, the product can be applied without disrupting building occupants. “We will never have to remove a roof from a building and expose the inside of a building. We will never have to impact the building operation, and the reality is that there are no smells or volatile 43 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 10 NANOTECH MATERIALS
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