year revenue, top performers are projected to exceed $1 million in sales. • Bumble Bee Blinds® has surged since launching in 2023, opening more than 60 locations in just two years. Its partnership with Hunter Douglas, combined with proprietary technology, has helped sales in 2025 already surpass all of 2024. • Stand Strong Fencing® has grown to 232 territories in only 12 months, building momentum with proprietary CRM technology, a no-dig installation process, and a lifetime workmanship warranty. • Varsity Zone®, the newest brand launched in 2024, already spans 54 territories across 10 states and has secured partnerships with Carrier, ServiceTitan, and GreenSky. Other brands in the portfolio—including iFOAM® insulation, Gatsby Glass®, and Groovy HuesSM Painting—are each carving out strong positions in their respective sectors, collectively driving a diverse and resilient growth engine. “Our vision is to dominate every major home service category while never losing sight of our mission: building people who build businesses. Achieving that vision starts with awarding franchises to the right people. The most important attribute we look for is an All-In Mindset,” Hulbert expands. “That means putting in the work even when it’s not convenient, staying disciplined to follow a proven process instead of chasing distractions, and having the resilience to push through setbacks. Time and again, we see that the people who go all in are the ones who change their lives, their families, and their communities,” he continues. INNOVATION AS A GROWTH ENGINE If culture is the foundation, Hulbert is aware that innovation is the horsepower driving the entire system. He explains that each brand in the portfolio leverages advanced tools, strategic vendor partnerships, and new service offerings designed to sharpen franchisee performance and deliver an unmatched customer experience. Hulbert shares that Mighty Dog Roofing integrates Hover technology for 3D measurements, Roofle’s ondemand estimating tools, and CompanyCam photo software, making roofing projects more transparent for homeowners. Its solar partnership with Eave Solar brings sustainability into the fold. Gatsby Glass offers a 3D visualizer and virtual showroom that allows customers to design and preview projects before installation. “AI isn’t a buzzword at HorsePower. We’ve launched AI-powered sales coaching and real-time call insights that improve customer experience, close rates, and revenue. We are also testing and preparing 145 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 10 HORSEPOWER BRANDS
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