Business View Magazine - October 2024

province’s economy, is currently experiencing a rare and dramatic shift. For Canadian Energy Protection, this presents significant opportunities and notable challenges. “We’re seeing the gas market completely bottomed out,” Mark explains.“Prices are next to nothing.”This downturn in market prices has allowed the company to offer some of the most competitively priced products in years. “We’ve got rates available now that were unthinkable just a few years ago,” he adds. This opportunity has not gone unnoticed— Mark reveals that in the last 90 days alone, the company has tripled its volume as businesses rush to take advantage of these historically low rates. The appeal of securing long-term energy deals at these prices is robust, especially for businesses that previously wouldn’t have considered such agreements. “Businesses that wouldn’t have considered a five-year commitment before are now jumping at the chance,” he notes. This surge in interest is not just a boon for Canadian Energy Protection but also represents a strategic advantage for clients eager to mitigate future energy costs. However, the situation has its downsides. While the low prices are good news for consumers, they signal deeper issues for the Alberta economy. “It may not be good news for Alberta,” Mark cautions. The bottoming out of prices indicates broader market weaknesses that could have long-term consequences for the province’s economic health. “It’s a ten-year low that we’re seeing right now,” he says, emphasizing the rarity and significance of the current market conditions. Mark Justice 65 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 10 CANADIAN ENERGY PROTECTION

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