Business View Magazine - October 2024

PREFERRED VENDOR/PARTNER n Simpson Strong-Tie Company, Inc. www.strongtie.com Simpson Strong-Tie is a world leader in structural solutions — products and technology that help people design and build safer, stronger structures. As a pioneer in the building industry, we have an unmatched passion for problem solving through skillful engineering and thoughtful innovation. Our dedication to pursuing ever-better solutions and customer support has been core to our mission since 1956. the broader implications of mass timber. “It’s not a niche because there’s a desire to build better, smarter buildings, longer-lasting buildings, and more carbonsensitive buildings.” He explains that the ability to create extensive timber profiles using smaller, fast-growing trees is a game-changer. Historically, building with timber required harvesting massive, old-growth trees, which was unsustainable. Modern manufacturing techniques make it possible to create more robust, more efficient structures using fewer resources. Evans is confident that the demand for mass timber will continue to grow,driven by the desire for buildings that check the boxes on sustainability, longevity, and efficiency. “We have a responsibility as builders to look at how we build the best buildings long term for future generations,” he says. “The technology is there now,” Evans adds, signaling that mass timber’s potential is just beginning to be tapped. With Timberlab expanding its capabilities and refining its mass timber supply chain, Evans is optimistic about what lies ahead. “We want to be part of that journey to the point where mass timber is the most cost-efficient solution out there,” he says. For Timberlab, the goal is clear: to drive the adoption of mass timber nationwide and make it the go-to choice for developers and builders nationwide. innovative projects, and the continued evolution of its manufacturing capabilities, as Evans lays out. “Over the next year and a half, we’re focused on two main fronts,” he explains. “First, we want to continue serving the projects we’ve committed to and doing that with excellence.” But there’s also another significant shift underway.“The acquisition of American Laminators has been fantastic, and a lot of my time has gone into scaling that business,” he says. Glulam manufacturing is a key piece of Timberlab’s broader strategy, and the transition has been both challenging and exciting.“It’s been a lot of fun to work through that and help grow the business.” As for the future of mass timber, Timberlab sees it not as a trend but as the future of building in America—a future driven by technological advances and a pressing need for smarter, more sustainable construction methods. “I don’t think this is a niche,” Evans says, reflecting on 182 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 10

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