trust with homeowners by providing accurate and transparent assessments. Online booking systems are also being integrated to improve convenience and streamline the scheduling process for customers. Furthermore, HorsePower Brands is investing in advanced tools for sales training and performance monitoring. “We don’t know what the experience between our salesperson and the homeowner is like, so, we’re working with a tool that helps listen to that conversation, and through artificial intelligence, it’s starting to teach itself,” Hulbert says. This ensures that the salesperson addresses brandspecific power points throughout the proposal process. HorsePower Brands is not only redefining the home service industry but also setting a new benchmark for franchise success. PREFERRED VENDOR/PARTNER n Ingage www.ingage.io Ingage is a digital presentation platform designed to empower sales teams to educate and impress customers with interactive, dynamic presentations proven to close more deals. Optimized for the industry, Ingage offers better personalization, offline sharing and built-in analytics that make every lead count. Discover the difference with Ingage today! n Trulite Glass and Aluminum Solutions www.trulite.com n Hover www.hover.to Hover’s technology helps everyone – from construction professionals to homeowners – understand what their home renovation will look like, and what it will cost. Using machine learning and generative AI, Hover users can easily measure, design, and estimate costs, all in one place. Visit hover.to to get started. Through its innovative franchising model, shared services platform, and strategic marketing approach, the company is creating a supportive and thriving network of businesses. HorsePower Brands envisions a future where its diverse portfolio of brands operates seamlessly together, providing homeowners with unparalleled service and value. By fostering a collaborative environment and investing in innovation, HorsePower Brands is paving the way for a new era in home services, where entrepreneurial success and customer satisfaction go hand in hand. 146 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 10
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