Business View Magazine l October 2022

150 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 10 AT A GLANCE BILL COLE AUTOMOTIVE GROUP WHAT: A 6th generation family company operating eight thriving dealerships WHERE: Ashland, Kentucky, and Bluefield, West Virginia WEBSITE: www.billcoleautomall.com B ill Cole Automotive Group is a thriving enterprise, operating eight dealerships, four in Ashland, Kentucky, and four in Bluefield, West Virginia. The company sells new and used Honda, Nissan, Subaru, Kia, Ford, and Lincoln vehicles through its multiple stores. Besides vehicle sales, the company also provides a total service solution dubbed ‘Service My Way’, an interactive experience that gives customers complete control over their maintenance needs. As part of the service solution, certified master technicians provide video walkarounds and photos of maintenance issues before fixing a vehicle – allowing a customer to approve or decline any additional work that may occur by simply using your mobile phone. Customers also have access to complimentary pickup and delivery of their vehicle within ten miles of the dealership, besides getting detailed service history and future maintenance schedule for their car. l Cole Customer-centric care Automotive Group