Business View Magazine - October 2018

6 7 OCT./NOV. 2018 Opening Lines WILL YOUR FIRST SMART GLASSES FOR DAILY USE BEMUSICLENS? M usicLens, the first smart glasses designed for use in daily life, recently announced its first $3 million seed round investment.MusicLens is virtually indistinguishable from normal glasses and can listen to music,make phone calls, receive FM radio signals, and mine cryptocurrency. “Most smart glasses in the market are too complicated, have a poor user experience, and are very expensive,” said Junyi Liu, the founder of MusicLens.“We want to create a simple, convenient, affordable pair of smart glasses which anyone can use in daily life.” When do you actually need a pair of smart glasses? Using a smartphone or headphones is not suitable for many activ- ities such as driving, biking,working, and studying. People usually need to wear sunglasses outside and poor-sighted people will always need prescription lenses. In these cir- cumstances, studies from IFPI (International Federation of the Phonographic Industry) show that more than 80 per- cent of people will need an audio smart device to listen to music, answer calls, and hear GPS navigation. MusicLens has the patent for its sound imbedded system. With MusicLens, you don’t need speakers in your ears to hear high-quality sound.Others around you also won’t be able to hear what you’re listening to and you can also hear your surroundings clearly while using them.MusicLens does not transmit sound through your eardrums, so it won’t dam- age your hearing. People who suffer from hearing loss will also be able to hear more clearly with MusicLens. MusicLens uses smart touch controls and has smart-wearing recognition to pause playingwhen taken off.MusicLens has also developed a model that lets users mine cryptocurrency by simply listening to music.MusicLens has special sensors which gather listening data fromusers who opt in.In exchange for their listening data,users will earnMitCoin directly, effec- tivelymining cryptocurrencyby listening tomusic. MusicLens will range in price from$129-$189 depending on the style,and plans to enter mass production in late 2018.