Business View Magazine - Nov 2023

194 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 11 carry money anymore,” Beaudet relates, “so the tipping is going down for the cleaning staff. We purchased a company that has QR code software, and we can leave a QR code in the room or print it on the hotel key cards. Now, it’s very simple: people can leave a tip using their credit card and get a receipt. If they’re a business traveler, they can expense it. As soon as we implemented this into a property, the tips went up by 40%. We charge a small management fee that comes directly out of the tip.” “That percentage is so small compared to the increase in tipping. It’s a free solution for the hotel, and it’s a great way to show staff that you care about them. Also, we’re now giving the customer the option to pay for that small management fee. We tell them, ‘If you’re leaving $10, the staff will receive $9.10. Do you want to pay for that $.90 yourself to make sure that the staff is getting the full $10? And 80% of the travelers are saying “Yes.”’ A future innovation concerns the coming wave of AI (Artificial Intelligence). “AI will be something interesting because it’s gathering a lot of information, and eventually, it’s going to be able to cater to a guest’s needs,” Beaudet proffers. “As you travel with the same brand, they’ll know a lot about you. So, they’ll be able to be a couple of steps ahead, and give you a nice, personalized experience.” Throughout the past 35 years, LOC International has mastered the art of service excellence. As it continues to grow and expand, its goal remains the same: to satisfy its clients with innovative products that cater to the ever-evolving needs of hoteliers and their guests. “And we’re making sure we’re ready for 2024,” Beaudet says in conclusion. “It’s going to be a great year.” PREFERRED VENDOR/ PARTNER n Danby Group www.danby.com