Business View Magazine - Nov 2023

181 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 11 HARRIS & BRUNO INTERNAT IONAL It’s just that the ways it has expanded have occurred internally rather than externally, and Harris & Bruno have been quick to find opportunities and go where the market needs it to go. “In a lot of ways, [print] is smaller than it used to be, but it’s also a lot more specialized,” Bruno explains, “and for the printers that are in the specialty market, the margins are better.” For example, four years ago, the company The Hidden Avenues of the Print Industry When it comes to such a long-standing industry, to the untrained eye and mind, it can sometimes seem as if the print industry has lost its momentum and fizzled out, especially in the increasingly digital environment we live in today. However, that couldn’t be farther from the truth. On the contrary, the print industry has adapted in a multitude of ways to meet the changing needs of its technologically advancing market.