Business View Magazine | Volume 8, Issue 11

48 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 11 Real Estate Transactions: | Residential | Commercial | Bond for Deed | Refinance Successions & Estate Planning | Wills | Trusts | Judicial Succession | Powers of Attorney Contract Matters | Promissory Note | Mortgage | Credit Sale | Leases | Lease to Own Business Formations | Business Entity Formation | Operating Agreements | Asset Purchase & Bill of Sale | UCC Abstract | Franchising Title Transactions Estate Planning Contract Matters Business Formations Successions All Things Real Estate Services offered www.fdltitle.com John D Stephens, Attorney Jared M Miguez, Attorney Cristin C Barr, Attorney Jeff A LeSaicherre, Attorney Of course, last year also provided the industry with plenty of unwanted disruption in the form of the COVID-19 pandemic. It meant that open house viewings suddenly became unfeasible but this wasn’t a major issue for 1 Percent Lists. “Typically, we haven’t been doing open houses since we started the company,” Clayton explains. “Everything that we do focuses on social media and digital – that’s where the buyers are. COVID simply provided further vindication for our approach. You had the fastest-selling market in history despite the fact that nobody was allowed to do an open house viewing.” Clearly, 1 Percent Lists has always been happy to operate differently from other brokerages, and that’s something Clayton looks for in his franchise candidates. “Unfortunately, you get a lot of agents that are really obsessed with what other realtors think of them,” he says. “I couldn’t care less about that. All I care about is what my clients think of me, and they love me.