Business View Magazine | Volume 8, Issue 11

40 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 11 construction managers, project superintendents, and office staff. “We have a rock-solid and highly experienced team comprising of senior housing, hospitality, and apartment experts,” shares Grose. “No matter the project, I have absolute confidence in the team we have when it comes to delivering the most cost-effective and highest quality construction results in the industry.” Besides the internal team, the company collaborates with other professionals when undertaking design/build and design/assist projects. “In such cases, we have specific architects that we team up with for specialized project styles, depending on what they are,” says Grose. “So, if we are asked to do a design/build on a hotel, we will get hotel-specific architects that we’re comfortable with to be a part of the project.” This high level of competence at multiple service levels has paid off. Today, past clients, as well as major brands like Choice Hotels, Danbury Senior Living, and Hilton Hotels, are happy to recommend the services of Alpha Construction. “Our reputation has grown to the extent that major brands recommend franchisees to collaborate with us when constructing a new hotel,” says Grose, “a resounding testament of our commitment to delivering exceptional work on each project we undertake.” Like every other company in the construction industry, the company had to adjust its operations as the COVID-19 pandemic unfolded. One key area was in how it conducted site visits. As Grose explains, “When building hotels and senior housing, brands require site walkthroughs at multiple stages of the project besides a final walk before the owner is allowed to open. With restrictions to meetings and travel, many of these walkthroughs were switched to virtual tours, which have benefits and challenges. A benefit of virtual tours is that it offered a safe and cost-effective way for the brands to continue