Business View Magazine | November 2020

145 BUSINESS VIEW MAGAZINE NOVEMBER 2020 every new checking account that’s opened, our depositors can select a charity and we deposit $25 to that charity,” he explains. “We think that we’ll hit over $100,000, this year. And this is above and beyond our normal contribution and sponsorship budget. So, we’re tying the performance of our retail channel and the interaction with our customers from a depository perspective with a reinvestment back into our community.” Marketing Manager, Katie Wilcox, elaborates: “Our Charity of Choice program launched in 2019 and was a huge success. Our focus is on 80 percent local charities, and our list of charities rotates quarterly. We also have charities reaching out to us for support that may not be on the list, which is why we launched Charity Friday. Our employees are asked to donate $5 to a local charity and, in return, they get to wear jeans. We also donate to food drives on some of our monthly Fridays. These have been so successful, and we are blown away at how amazing a team we have at the Fauquier Bank. THE FAUQUI ER BANK Marketing Manager, Katie Wilcox