From city-wide holiday decorations to local shopping centers adorned with Christmas trees, Dekra-Lites creates a festive atmosphere that brings joy to both young and old. Many within the company even describe the community-driven side of their operations as one of the most rewarding aspects of their work. Looking toward the future, Dekra-Lites is focused on scaling its operations while maintaining the personal, community-oriented approach that has fueled its success. The company is focused on expanding into untapped markets, and this growth is not just about increasing revenue; it’s about touching more lives and creating more memorable experiences. “Our work speaks for itself.The referrals keep coming in because of the quality and passion we put into every project,” Santarelli proudly states, emphasizing that community engagement and creating joyful One of Dekra-Lites’ longest and most cherished partnerships is with the National MS Society. Over the years, they’ve provided critical print and lighting services for numerous fundraising events, demonstrating their commitment to both the cause and their clients. Dekra-Lite also often helps cities secure sponsorships, weaving sponsor branding into décor so smaller budgets can still fund enchanting programs. By guiding municipalities and businesses through the process, Dekra-Lites enables communities to afford festive displays without stretching their financial resources. Based on their consistency and results, the company has mastered the art of working with tight budgets to create impactful, branded experiences. 26 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 05
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