Business View Magazine - May 2024
to bolster business during that time. By expanding its marketing efforts and portfolio of acquired companies, Dekra-Lite aims to transform its slow months into seasons of opportunity. Moreover, the company’s commitment to employee ownership remains steadfast. It’s looking to acquire other ESOP companies above all, ensuring that every new endeavor is infused with the same spirit of empowerment and celebration that has come to be known as the Dekra-Lite company culture. Ultimately, Dekra-Lite is a full-service holiday decor company that doesn’t struggle to differentiate itself. It completes everything from the design to sale to the implementation of its service, and it does all of that while being fun and empowering for those who work there. This company isn’t just in the business of lighting up spaces; it’s illuminating lives. Its services bring joy, laughter, and memories to communities nationwide. But beyond the twinkling lights and festive ornaments lies a company driven by a shared sense of ownership, camaraderie, and celebration. A company that handles the customer with the utmost care and consistently invests in its employees’ bottom line. By empowering its employees with education and transparent communication, it has truly turned itself into a workplace of collective passion and ambition. Every day is a reason to celebrate at Dekra-Lite, and every employee-owner stands as a shining example of what happens when a work environment decides to give back to the employee. As this company continues to grow as an ESOP, things will only get better for its employees, and based on its recent acquisition, there is no doubt that the future of Dekra-Lite Industries is bright. PREFERRED VENDOR/PARTNER n Relion www.teamrelion.com 94 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 05
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