Business View Magazine | May 2021

68 BUSINESS VIEW MAGAZINE MAY 2021 ULTRAMAR.ATL@PARKLAND.CA TM Ultramar is a registered trademark ofValero Energy Inc.,used under license by Parkland Fuel Corporation. PROUDLY SERVING THE NORTH AMERICAN FOREST, LUMBER AND WOOD PRODUCTS INDUSTRY Bulk delivery of diesel, gasoline and propane Bulk tank / dispenser equipment Lubricants and greases engineered for the rigorous demands of heavy-duty equipment for all climates 24/7 cardlock network locations in Eastern Canada ULTRAMAR.CA 1-888-468-3888 Paper. “We represent about 10 percent of electricity consumption on the provincial grid.” To reduce this massive energy footprint, the company is performing due diligence on a proposed 112 MW wind farm, which, when complete, would be the largest in the province. Eddy acknowledges, “When fully operational, the wind farm could supply about a third of our energy requirements based on our facilities running at full capacity.” Although the company is banking on automation and sustainability projects like the wind farm to fuel future growth, it does recognize that the paper industry is shifting. “I think the whole paper market has changed over the past several years,” says Jill Crossley, Marketing Manager at Port Hawkesbury Paper. “Mills are consolidating, and others are converting to different grades as capacity aligns with demand. Our customers understand that we are focused on the SC paper market and rely on us to be a long-term partner.”