Business View Magazine | May 2020

53 BUSINESS VIEW MAGAZINE MAY 2020 To attract potential tenants, Bouillon started developing RFPs for aeronautical and non- aeronautical land use. Once she started issuing posts on social media and through press releases that the Airport had ground lease availability, it quickly became a sought-after prime location for business development with its close proximity to highways and access to industrial parks. To accommodate the demand for executive or jet aircraft hangars and smaller GA T-hangar development, the Airport is currently exploring the redevelopment of a 12-acre non-aeronautical industrial park for potential development of a business industrial park. In 2019, BVY hosted the Massachusetts Airport Management Association conference and feedback from attendees reported a definite “buzz” going on and about Beverly. The Airport has seen incredible growth (17%) in total operations in one year (and 50% over four years), as well as a 144% increase in air taxi operations over four years. Much of the current customer base, largely from flight training, originates from throughout the Boston metro area and further west – bypassing other airports that may have similar service but not the same customer experience. Bouillon notes, “One of our companies, Avier Flight school says: ‘Welcome to the family, sit down and have dinner before you start your flight training.’ Our companies focus on marketing the New England style and customer experience, and corporate users are very attracted to Beverly because of this and the quick turnaround for the business traveler. The new owners of our Fixed Based Operator, North Atlantic Air place a red carpet down for every plane landing at their facilities. Attention to detail and the incorporation of unique character make this place so special. They serve mainly corporate traffic, yet, were able to get away from the ‘corporate feel,’ and create a space ever so inviting.” The new Airport Master Plan will set the foundation to develop opportunities, particularly for the large cabin jet aircraft that are based BEVERLY REGIONAL A I RPORT