Business View Magazine | May 2019

8 BUSINESS VIEW MAGAZINE MAY 2019 supplemental educational materials, created and distributed by Scholastic, to encourage teachers to integrate creative environmental lesson plans into their classrooms. For each year’s challenge, the website has lesson plans and teacher instructions, including questions to help guide a discussion about the current challenge topic, facts about the topic, and guidelines for a specific classroom project. The Lexus Eco Challenge is part of The Lexus Pursuit of Potential, a philanthropic initiative that generates up to $3 million in donations each year for organizations that help build, shape, and improve children’s lives. Lexus will open the 13th annual 2019–2020 Lexus Eco Challenge this fall with $500,000 in prize money for eligible students, teachers, and schools. Information on how students and teachers can participate in the “Land and Water” and/or “Air and Climate” challenges will be available this summer at scholastic.com/lexus.