Business View Magazine | March 2021

33 BUSINESS VIEW MAGAZINE MARCH 2021 National Marine Representatives Association (NMRA Promoting the bliss of boating T he National Marine Representatives Association (NMRA) is a robust industry organization that serves marine industry independent sales representatives and the manufacturers who sell through reps. Founded in 1960, NMRA is an important industry voice promoting the benefits of utilizing independent marine reps for sales and is also a valuable source of networking tools and information for members. NMRA also assists manufacturers in finding the right marine sales reps for their product lines no matter how diverse, niche, or complex those lines may be. The creators of high quality products in the marine industry are largely small family-owned businesses and multi-generational family businesses trying to pass on a love of outdoor recreation and just being on the water. It’s an industry that is very inclusive AT A GLANCE NATIONAL MARINE REPRESENTATIVES ASSOCIATION WHAT: Professional organization for marine industry independent sales representatives WHERE: Gurnee, Illinois WEBSITE: