$80,000, highlighting UTILITYnet’s dedication to making a tangible impact.“We’ve contributed about $800,000 to charities across Alberta,” Chu says.“We’re not just in business for profit—we believe in giving back.” Solar Club members are also encouraged to contribute. “We ask customers to donate to a food bank or charity of their choice when they enroll,” Murnaghan says. “It’s about fostering a culture of giving and reinforcing the value of community support.” By staying at the forefront of industry trends and consumer advocacy, UTILITYnet is not just keeping up with changes in Alberta’s energy market but actively shaping the future of energy consumption, accessibility, and social responsibility in the province. DIVERSITY, INCLUSION, AND IMPACT As UTILITYnet approaches its 50th anniversary in 2028, its goals remain ambitious.“We want to expand shifts, UTILITYnet ensures that Alberta’s energy market remains competitive, transparent, and beneficial for consumers in the long run. KNOWLEDGE IS POWER A key pillar of UTILITYnet’s philosophy is customer education.“We provide transparency through detailed invoices, blogs, and newsletters,” Chu says. “When there are major shifts in the industry, we ensure our customers understand what’s happening and why.” The company also exposed high local access fees in Calgary, generating widespread media attention and prompting regulatory discussions. “Transparency is critical,” Murnaghan says.“We want our customers to be informed and in control of their choices.” Beyond education, UTILITYnet is deeply committed to community engagement. Through its flagship brand, Spot Power, the company runs the Spot Cares Program, donating 10% of its profits to charities. In 2024, the Calgary Seniors’ Resource Society received 87 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 03 UTILITYNET
RkJQdWJsaXNoZXIy MTI5MjAx