Business View Magazine March 2023

151 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 3 As a community bank, 1st Colonial considers relationships and customer service at the center of everything, which includes building long- term relationships with customers for their individual, household, and business needs. The bank offers a full range of consumer products ranging from mortgage and home equity lines of credit to term loans and unsecured consumer products when needed. Its loan officers work closely with customers throughout the entire process from application to closing. For many consumers, 1st Colonial is the starting point for initial checking and savings accounts, helping to build their portfolios from there. On the commercial side, 1st Colonial provides entrepreneurs with owner-occupied mortgages, investment, real estate transactions, commercial lines of credit, and term lines of credit most often used for expensive equipment or other capital products that depreciate in value over time. The bank is heavily involved with securing loans from the U.S. Small Business Administration especially its 7(a) Loan Program, which includes financial help for small businesses with special requirements. This is the best option when real estate is part of a business purchase, but it can also be used for short- and long-term working capital needs. Says 1st Colonial CEO Robert White, “we are not focused on transactions but relationships. We want to be one of the top banks in our area by delivering value added products and services to our customers.” Part of that comes with understanding customer situations and anticipating their needs, for personal or commercial accounts. That has been particularly important since the COVID pandemic started because of the significant adverse impact on many business owners. For example, 1st Colonial wants to be responsive to our clients when they need credit availability and provide assistance when making an acquisition of a business, real estate, or vital equipment necessary to grow their business. “Having access to a lender who understands 1ST COLONIAL COMMUNI T Y BANK Bob White Sandy Fine