March 2017 | Business View Magazine

128 129 at balancing what is available to us against the mission of trying to create a great place for people to live,” says Dahle. One aspect of enhancing that great place has been the creation of the SoHo Mobile Food Truck Park.The park is the creation of Mark and Shelly Olsen, a Holladay couple,who worked with the City Council to get approval for a permanent venue for food trucks, then purchased land from the City in the Village area, and began to develop it. SoHo is set up with electricity and has six stalls for food trucks to park in with seating available for 100 people.“It’s one of the few, stationary,mobile food truck parks, anywhere,”Allred claims.“And Holladay, Utah it’s been a runaway success. People come from all over to eat at this park. It’s one place where Holla- day has been kind of a leader.More and more cit- ies in Utah are coming to visit us to see what it is that we’re doing that is so popular and attractive.” While carefullymoving forward in the places where it can gain traction,Holladay is betting on creativity and innovation to expand its infra- structure and amenities while making sure that it retains the characteristics of the city that its residents demand.“And, so far,we’re walking a tightrope on making sure that we don’t do things that make people disappointed in the newHolla- day,”Allred says.