Business View Magazine | June 2022

99 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 6 O’ BR I EN AUTOMOT I VE TEAM The Outsell Dealer Group OmniHub. ™ Welcome to the first solution that empowers dealer groups to connect with customers personally, continually and automatically. Un-silo your data and combine your group’s databases. Unify your messaging. Build group brand loyalty across all your dealership locations. Solve problems by leveraging Outsell’s powerful AI, data integrations, marketing automation and content delivery system. Dealer Group OmniHub. ™ is the only tool that allows dealership groups to efficiently engage with all of their customers across all dealership rooftops all of the time. The result? Engaging customers who more than 40% of the time would not have engaged with the store otherwise. Expose customers to all of your brands and promote significant increases in inventory views across your brand portfolio and enhace engagement at the individual store level by activating new customers through richer, more relevant OmniHub. ™ content. All giving you the potential to increase sales and service 8-12% beyond store results. You’ll create a proprietary global consumer ID. You’ll create proprietary business rules that can be configured specifically to your group business model. You’ll organize your dealershipos into regions, markets and inventory locations. You’ll develop relevant brand content to tell your complete story directly to all your customers. Dealer Group OmniHub ™ is the power of many outselling the power of one. ...... For more information, please visit our website www.outsell.com For example, dealer managers in Illinois have driven to Ohio to pick up a vehicle purchased from a farmer in the middle of the state. According to Gremore, “If we can sell it, we’ll go get it. We’re blessed to have a great staff that knows what the industry is like and understands what we have to do in this market.” The O’Brien Automotive Team is an industry leader in the sale of pre-owned cars, trucks, vans, SUVs, and crossovers. Their Certified Best Used Cars must pass rigid standards before they are available for sale. Certified Best Used Cars are backed by a two-week exchange program and a 12 month, 12,000-mile limited warranty – all unique to the automobile dealer industry. Generally speaking, Gremore expects the supply chain issues with vehicles and parts to remain challenging over the next year, but he hopes that it doesn’t get any worse. Backlogs and purchasing vehicles before they arrive on the lot will be common. Used vehicles will continue to cost more, although he anticipates inflation in