Business View Magazine | June 2022

92 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 6 Manager Alisa Rocha notes, “One thing that has kept me along is being able to learn different departments. There is no hold back, if you want to learn something, you go ahead and jump right in. I’ve learned a lot here, and I just keep learning more and more as time goes on.” Completing monthly training is a manufacturer requirement for both the sales department and the technicians. In the past, this would mean a day away and travel to a nearby city to complete this training. “It is easier to train now,” acknowledges Knight, “I used to have to send people to Chicago or Kansas City, but now with the internet, with the NADA Academy, we can train right here inside the dealership. That makes it a lot more convenient, and there’s a lot more knowledge. If they want to dig, they can dig as deep as they want, because it’s there.” Lucas recalls other changes he has observed through his years with the company, sharing, Office Manager, Terri Cox Marketing Manager, Alisa Rocha