Business View Magazine | June 2022

71 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 6 than the auto dealer. We continue to see inventory limitations due to microchip shortages and we anticipate this being an issue in 2022 and perhaps beyond. The war in Ukraine is significantly affecting this, as well as other facets of the automotive industry. However, despite these challenges, there is one truth that remains the same, car dealers are resilient. We are a community that not only adapts and perseveres but leads the way. As the pandemic has taught us, we must be prepared for anything, and one of the best ways to accomplish this is by doing what our industry does best – embrace change. Auto dealers continue to leverage new technologies to improve the sales process and make it a more fluid, friendly experience. This applies to EVs and beyond. The local auto dealer association is there to support the car dealer in all of these pursuits; with legislative backing, educational programs, vendor partners with products and services tailored to specific dealership needs, networking events, and more. Our Kentucky Auto Dealers Association (KADA) has been working since last year to modernize KENTUCKY AUTOMOB I LE DEALERS ASSOC I AT ION (KADA)