stating that we were the first ones here, or that because we offered a free inspection you are therefore obligated to go with us to do your roof replacement,” Allen states. With no sales pitch or pressure put on potential customers, Allen illustrates that people overwhelmingly choose Brookens Construction to carry out their roofing needs. “People appreciate that no tactics are locking them into something against their will,” he adds. “We use a roofing system,”Allen elaborates.“So if we are putting on a roofing system from say Malarkey Roofing Products, we are using all the products that they have available for that particular roofing system and the same goes for any other roofing system.” Allen continues by outlining that any system that Brookens installs has the corresponding warranty attached which is a huge plus for its customers “We will provide [its report and associated findings] if there is a need to file a claim for the homeowner,” Allen explains. “We give them the information on how to do that and we will tell them whether they ultimately have to do it. We will meet with their insurance adjuster out on the site and show them and oversee it. Then we will work with them to the point where they have a check in hand from their insurance provider.” Allen points out that his team provides this comprehensive service without requiring potential clients to sign any contingency agreement. As Allen notes, this aspect alone differentiates Brookens Construction from other roofers who make it a standard requirement to sign with them which prevents the client from seeking other roofing contractors to carry out the work. “The customer has not signed any agreement with us, and we don’t have any contingency agreements 37 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 06 BROOKENS CONSTRUCT ION
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