Business View Magazine June 2023

70 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 6 From everyday concessions and retail to ultra-premium environments and events, Aramark Sports + Entertainment immerses our guests in the extraordinary everywhere we serve. We partner with more than 30 convention and conference centers throughout North America. But we know consumers who visit our convention centers won’t just compare us to other conference experiences they’ve had. They’ll compare us to EVERY experience they’ve had. The guests who visit our venues also go to sporting events, museums, restaurants, concerts, school, their workplace and more. A holistic view of consumer behaviors informs the experiences we create, ensuring our creativity isn’t squeezed into a single box – and that’s why our approach connects with guests on more meaningful levels. Aramark Sports + Entertainment has served the Tampa Convention Center (TCC) for 35 years, and the long-standing relationship is something we value. We understand that reflecting the local Tampa Bay culture is of the upmost importance to TCC, and something that we have embraced through our operations. We look forward to all the memorable experiences we will continue to create in the future. For more information on how to partner with Aramark Sports + Entertainment, visit www.aramarksportsandentertainment.com TAMPA CONVENT ION CENTER such a booming city, and the possibilities here, whether it’s for a traditional trade show or a public ticket event, are amazing, and the potential that we have to make those successful and make people want to be here is above and beyond.” As a 501c6 organization, Visit Tampa Bay works to bring conventions, meetings, and events to the Tampa Convention Center. Santiago Corrada, President, and CEO of Visit Tampa Bay shares how the partnership between the two entities is so successful, recounting, “Our role is absolutely 18 months out with the convention center, but we have such a great relationship that we also collaborate on things within 18 months. We’ve become a go-to destination when things aren’t able to be worked out in other cities and other parts of the country, and it is because we have such a great relationship, that we are able to do that. Over the last six months, the accolades haven’t been just us patting ourselves on The achievements of the Tampa Convention Center can also be attributed to the wide array of impressive events hosted at the venue. Notable examples include the SOFIC convention, the Ancient Egyptian Order of Nobles Mystic Shrine Convention, the Grand Chapter meeting for Kapa Alpha Psi, IBEX—an international boat expo—and major entertainers such as Taylor Swift.