Business View Magazine | July 2022

191 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 7 at River Front works closely with Waubonsee Community College. “My service manager has a relationship with the teachers in the trade school. He goes out there and talks to the teachers and students at the college, and we hire them right out of college. They start out part time and end up going full time when they graduate.” River Front has two dedicated finance people that work there full-time assisting customers in completing their purchases. The company partners with Ally Financial for many of their financing deals. McSkimming also uses them to borrow money when he needs assistance for expansion. He shares, “They’re the ones that’ll loan me the money for our new building. It’s great to have a close relationship with them.” Another key partner is Custom Facilities – the premier automotive facility design and construction authority. “They built our current building,” explains McSkimming, “and they’re doing an extensive renovation of it right now. They will also be doing the new truck building, as well.” As McSkimming looks into the future, he is excited at the potential for further growth. Located 40 miles west of Chicago, they are the last dealer going west in the Chicago Metro area for the corporation. He recalls, “There was nothing but cornfields out here, but now there are a lot of new buildings going up. People are moving out here.” The entire team at River Front Chrysler Jeep Dodge Ram is in touch with the growing North Aurora community. They sponsor a number of golf outings each year, they sponsor a minor league hockey team in the area, and they help collect canned goods for the local food pantry for Thanksgiving and Christmas. McSkimming says that it is rewarding to support the community and it means a lot to him to see the community supporting his dealership. He shares, “We’ve assisted multiple generations – grandparents and parents, and now they are bringing their children and grandchildren to us so we can assist them as they purchase cars. My favorite part of the job is dealing with the people here. My employees and the good customers that I have.” So, what’s in a name? For Bill McSkimming and River Front Chrysler Jeep Dodge Ram, “It is all about relationships.” D igital & t raDitional rocklinirving.com | info@rocklinirving.com Contact Us TODAY To Learn More! YOUR Digital Experts For over 70 years, we have been serving Midwest businesses- From Ideas to Results! • Email • Social t argeteD r each P ersonalizeD M essaging digital & social • S.E.M. • S.E.O. R I VER FRONT CHRYSLER JEEP DODGE RAM