Business View Magazine | July 2022
182 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 7 Customer transparency matters The entire Auto Boutique model is built around transparency with the customer. The company’s website allows customers to see their true payment and transaction details online anywhere, anytime, in a secure environment. Ancillary products such as extended warranties or accessories can be purchased online as well. Auto Boutique has its own centralized call centers available 24-7 for customers to call, and it works with several reputable local and national lenders for financing, including Capital One, TD, and Wells Fargo. Perhaps the most unique feature of Auto Boutique is the menu of “money-back options” it offers. First is a five-day “love it or shop it” offer, which is available to all customers regardless of how or where they bought the vehicle. Up to five days after a purchase, they can return the vehicle for a full refund. Second is a seven-day Where Keeping Your Trust Matters (614) 221-7663 | www.lnlattorneys.com Grandview Corporate Center, 1160 Dublin Road, Suite 400 Columbus, OH 43215 on needs-based rather than wants-based service,” Levitsky explains. As of June 2022, demand was extremely high for vehicles priced under $25,000 that have good gas mileage, mostly due to rising inflation, specifically with gas prices. Given the company’s independent nature, it has altered its inventory to include more of those vehicles, since it is not required to carry any specific makes and models. As a result, Auto Boutique has focused on having a higher supplier of such sedans as Honda Civics and Nissan Versas in 2022. As for hybrids and electric vehicles, demand has risen as well. “We have quite a few Teslas because those are the used vehicles many of our customers want,” Levitsky says.
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