Business View Magazine | Volume 8, Issue 7

35 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 7 ASHLAND CUSTOM HOMES was also important to me. I wanted each project to be unique and personal.” Just as Ashland, Ohio is a small town, Ashland Custom Homes is a small company. With just Webb, Riesmeyer, and one other full-time employee, Webb feels their smaller size is a benefit. He explains, “We’ve had opportunities to get bigger, but we like the nimbleness and intimacy that a small operation affords us. We think that gives us a competitive advantage.” Being part of the design phase of a project is one way in which Ashland Custom Homes offers a unique personal experience to their customers. “We are prepared to meet people wherever they are in the process,” says Webb. “Most customers don’t have their own plans, so often times our first step is to guide them through a design phase of a design-build process. I am surprised more people don’t do it this way, because it’s really helpful to have your builder involved.