Business View Magazine | July 2020

28 BUSINESS VIEW MAGAZINE JULY 2020 you need a secure network to connect them. Installing physical land-line connections to link them would be costly and a logistics nightmare, but a VPN does the job much easier. Connecting your offices with a VPN allows you to work as though there was just one internet network connecting them. You can send and receive information securely. Your team can access printers and servers that are at a different physical location than they are. Working Remotely Using a VPN provides the access and security you need to work when you’re away from the office. A virtual network allows you to work as though you were at your desk in the office. You may regularly work from home or while traveling or have team members who do. Virtual private networks safeguard data by providing secure connections, even when using public wifi. Through a VPN, business travelers can access all the company’s local network resources while away from the office. The virtual network increases security by avoiding direct exposure of the local content to the internet. Doing Marketing Research A VPN gives you the ability to change your location and surf the web as though you were in a different city or country. This can allow your business to understand the market better and know what your search engine results pages (SERP) look like from various locations. Keeping Data Safe Virtual private networks protect your data from those who might try to steal it for proprietary reasons or to use personal information. By masking your ISP, a VPN makes the connection completely secure and private. Submitted by Ashley Lipman Content marketing specialist Ashley Lipman is an award-winning writer who discovered her passion for providing knowledge to readers worldwide on topics closest to her heart - all things digital. Since her first high school award in Creative Writing, she continues to deliver awesome content through various niches touching the digital sphere. ashley@outreachmama.com