Business View Magazine - July 2023

39 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 7 ATREMA TECHNOLOGI ES are constantly changing and evolving. In such a business environment, Atrema ensures that it remains constantly one step ahead of things, as Payne revealed. “It’s a huge part of what we do here, just staying ahead,” he said. “It’s a thing that, in our industry, you absolutely have to do, right?” Payne pointed out that interdepartmental cross-training helps to facilitate staying ahead of the curve. Internet-based research, reading and continuing education efforts are also one big plus. And bringing in new blood––new people, often straight out of university, with fresh ideas––helps Atrema to constantly reinvigorate itself. And that, said Payne, “has been hugely beneficial to our business, because they have the latest information that they have been provided.” Still, there are challenges. Employee shortages have had their deleterious effects upon countless businesses these days, and Atrema has not been immune to this trend, as Thompson acknowledged. “It has slowed our growth,” she said, adding that this means the company hasn’t always had “prompt access to candidates that we feel would be the best fit for us.” Thompson said Atrema takes different approaches to hiring people, based upon their roles and the market. Sometimes, she said, the company uses headhunting placement agencies. “But we’ve actually had a lot of success just putting up ads,” she added. Thompson revealed that adverts on the Linked-In site, Atrema’s own Website