Business View Magazine - January 2025

licenses, performance history, and areas of expertise. This guarantees that only qualified, dependable vendors make the list, promoting consistency in service quality. Third, Choice New York has a dedicated purchasing department that steps in for larger-scale projects. By collecting and leveling bids, this department ensures transparency and cost-effectiveness to deliver optimal results. Vendors are integral to Choice New York’s operations and act more as partners, ensuring that mutual benefits arise from the relationship. Clients, particularly those newer to the industry, often struggle to grasp the value of these partnerships. “We have very sophisticated clientele, and at times, they orient differently to vendors than an individual consumer would,” Feldman says, explaining how some clients perceive vendor relationships skeptically, viewing them through a lens of mistrust. 107 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 01 CHOICE NEW YORK MANAGEMENT

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