Business View Magazine l January 2023

179 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 12 pandemic. She says, “It’s a very confusing situation in many ways. I don’t know what people are doing to make a living. It does not equate, but it is the way it is. We just say, it is what it is, and we try to innovate every which way to find the best team members. But it is still a quandary.” Additional cleaning protocols were one area that was not a challenge for Fun Factory, because as Fernandez says, “cleanliness is something we do daily, and we have protocol. So, keeping everything clean is a constant, not just a COVID thing.” Conveying that Fun Factory stores each have FUN FACTORY their own specific sets of products and cleaning procedures, she stresses, “We are in that mode all the time. We have one store with Johnny Rockets in it, and it’s a combination sports bar and entertainment center. It just has more elements in it, and there is specific cleaning that is done for each area. Not only is it required, but it is a must. It is not negotiable.” Moving forward, Fernandez maintains the company does have a growth strategy, but admits there is also a contingency plan in place, ensuring the organization is able to pivot if inflation and state taxes continue to make it difficult for the